You’re probably aware of eAgent.  According to their own description, the company is a marketing firm for residential real estate agents.  But, this post isn’t really about eAgent, except to say that their online marketing does drive a good number of consumers to their website.

A New Way to Increase Your Internet Exposure

The interesting thing is that the company has very recently added a Forum to their website.  It will be interesting to see how the online community responds.  Right now, there isn’t a lot of chatting on the forum, but they do have 540 users.

The forum is set up geographically, with categories for the major cities across the US and some in Canada.  The idea is that consumers and real estate professionals can participate in the forum to “discuss everything real estate related”.  And, you don’t have to be an eAgent customer to join the forum. 

If the traffic on the forum really takes off, it could be a good way to get some additional exposure on the Internet.

eAgent customers are identified with an icon on their posts, but if you’re not a customer, keep in mind that the Username you choose should reflect the fact that you are an agent.  That way, it will be obvious that you’re there in an expert capacity, not another consumer trying to be helpful. 

When you register, you also have the opportunity to add a bio, web address, blog address, and an RSS feed – using the feed from your blog would be a good idea.

Certainly, it’s too soon to tell how effective this forum will be in connecting consumers and real estate professionals, but it would be a good thing to keep an eye on!