Photos Sell Houses

Posted on May 29 2008 | By · Comments (5)

If you’ve been wondering whether hiring a photographer to take pictures of your real estate listings was worth the cost, here’s more information on how important photos are!

  • Photos Sell Real EstateThe California Association of REALTORS® finds that Internet visitors rate multiple photographs and slide shows highest among desired features.
  • Point2 Agent discovered interesting facts during a 30 day study of home listings:  those listings with over 20 photos received 15 times more views and 10 times more leads than listings that had less than 20.
  • MLS associations are moving in the direction of requiring photos before a listing can go live.

For more detailed information, refer to this article in RIS Media.

5 Comments

1

That’s interesting…I’ve never thought about hiring a company to do this for me. Maybe when the market picks up some we can look into doing this. This would also be a great idea for someone who lacks the computer skills to download pictures.

2

Hi Landflip – Not sure this applies to land – I think the only lighting issue there is to make sure it’s not night or raining. :-)

Thanks for stopping by and participating!

Kathleen

3

The MLS Board in our area will fine agents if photos are not uploaded within a certain time period. I think it is 2-3 days.

It seems pretty sad that an agent wouldn’t just automatically post photos with the listing.

Even if the house is a fixer, the potential buyers would want to know at least what style the home is. Or, in the case of land, an idea of the setting where the site is located.

4

Hi Nickie,

So, your board is one of those who are “encouraging” photos. Interesting.

I don’t understand why the sellers don’t raise a fuss, too. If I were selling, I’d insist on a fair (maybe even exceptional) chance for my property to be seen.

5

[...] how important are photos to your real estate business? (source) # The California Association of REALTORS® finds that Internet visitors rate multiple photographs [...]

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